{"id":3903,"date":"2026-11-04T16:55:15","date_gmt":"2026-11-04T13:55:15","guid":{"rendered":"https:\/\/eddapack.com\/cookie-richtlinie\/"},"modified":"2026-11-14T02:24:46","modified_gmt":"2026-11-13T23:24:46","slug":"cookie-richtlinie","status":"publish","type":"page","link":"https:\/\/eddapack.com\/de\/cookie-richtlinie\/","title":{"rendered":"Cookie-Richtlinie"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Stand: 14. November 2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Diese Cookie-Richtlinie erkl\u00e4rt, welche Cookies und \u00e4hnlichen Technologien (z. B. lokaler Speicher) eddapack.com verwendet und wie Sie diese steuern k\u00f6nnen.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Was sind Cookies?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Cookies sind kleine Textdateien, die beim Besuch einer Website auf Ihrem Ger\u00e4t gespeichert werden. Sie sorgen daf\u00fcr, dass die Website funktioniert, und erm\u00f6glichen uns mit Ihrer Einwilligung, Besuche zu messen und Firmenbesucher zu erkennen.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Welche Cookies wir verwenden<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Notwendig (immer aktiv):<\/strong> speichern Ihre Cookie-Auswahl (\u201eedda_consent\u201c), Ihre Sprachwahl (WPML) und sch\u00fctzen die Website (Wordfence). Keine Einwilligung erforderlich.<\/li>\n\n\n\n<li><strong>Analyse (nur mit Einwilligung):<\/strong> Google Analytics 4 (z. B. _ga, _ga_*), um die Nutzung der Website zu verstehen \u2013 besuchte Seiten, Verweildauer, ungef\u00e4hrer Standort und Ger\u00e4tetyp.<\/li>\n\n\n\n<li><strong>Marketing (nur mit Einwilligung):<\/strong> Google Ads (z. B. _gcl_au) zur Messung unserer Werbung, Apollo.io zur Erkennung der Unternehmen, die unsere Website besuchen, sowie das Leadfeeder-Cookie (_lfa), das wiederkehrende Besuche erkennt.<\/li>\n\n\n\n<li><strong>Unternehmenserkennung ohne Cookies:<\/strong> Leadfeeder (Dealfront) erkennt das Unternehmen hinter einem Besuch anhand der IP-Adresse seines Netzwerks, ohne Cookies zu setzen oder etwas auf Ihrem Ger\u00e4t zu speichern. Wir sehen den Firmennamen und die aufgerufenen Seiten, nicht Sie als Person. Rechtsgrundlage: unser berechtigtes Interesse zu wissen, welche Unternehmen sich f\u00fcr unsere Maschinen interessieren (Art. 5 Abs. 2 lit. f KVKK, Art. 6 Abs. 1 lit. f DSGVO). Sie k\u00f6nnen jederzeit widersprechen, indem Sie an <a href=\"mailto:info@eddapack.com\">info@eddapack.com<\/a> schreiben.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Analyse- und Marketing-Tags werden erst nach Ihrer Zustimmung geladen; bis dahin l\u00e4uft der Google Consent Mode im Status \u201eabgelehnt\u201c.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Auswahl \u00e4ndern<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Sie k\u00f6nnen Cookies im Banner beim ersten Besuch akzeptieren oder ablehnen und Ihre Auswahl jederzeit \u00fcber den Link \u201eCookie-Einstellungen\u201c am Ende jeder Seite \u00e4ndern. Sie k\u00f6nnen Cookies auch in Ihrem Browser l\u00f6schen.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Weitere Informationen<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Zur Verarbeitung personenbezogener Daten siehe unsere <a href=\"https:\/\/eddapack.com\/de\/datenschutzerklaerung\/\">Datenschutzerkl\u00e4rung<\/a>. Fragen: <a href=\"mailto:info@eddapack.com\">info@eddapack.com<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Stand: 14. November 2026 Diese Cookie-Richtlinie erkl\u00e4rt, welche Cookies und \u00e4hnlichen Technologien (z. B. lokaler Speicher) eddapack.com verwendet und wie [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":20,"comment_status":"closed","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-3903","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/eddapack.com\/de\/wp-json\/wp\/v2\/pages\/3903","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/eddapack.com\/de\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/eddapack.com\/de\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/eddapack.com\/de\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/eddapack.com\/de\/wp-json\/wp\/v2\/comments?post=3903"}],"version-history":[{"count":1,"href":"https:\/\/eddapack.com\/de\/wp-json\/wp\/v2\/pages\/3903\/revisions"}],"predecessor-version":[{"id":3905,"href":"https:\/\/eddapack.com\/de\/wp-json\/wp\/v2\/pages\/3903\/revisions\/3905"}],"wp:attachment":[{"href":"https:\/\/eddapack.com\/de\/wp-json\/wp\/v2\/media?parent=3903"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}